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Brand management

MOORTHI, Y L R

Brand management Indian context - NEW DELHI VIKAS PUBLISHING HOUSE PVT.LTD. 1999 - xi, 172 HARD BINDING

ISBN: 8125907394

Subjects--Topical Terms:
BRANDS AND TRADEMARKS
MARKETING - BRANDS & TRADEMARKS

Dewey Class. No.: 658.827 / MOO-N9

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