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Managing Indian brands

KUMAR, S Ramesh

Managing Indian brands - Ed 2 - NEW DELHI VIKAS PUBLISHING HOUSE PVT.LTD. 2002 - xii, 356 PAPER BINDING

ISBN: 8125913084

Subjects--Topical Terms:
BRANDS AND TRADEMARKS
MARKETING - BRANDS & TRADEMARKS

Dewey Class. No.: 658.827 / KUM-P1;P2

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