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Consumer behavior Building marketing strategy

HAWKINS, Del I

Consumer behavior Building marketing strategy - Ed 9 - DELHI TATA MCGRAW-HILL 2004 - xxvi, 790 PAPER BINDING

ISBN: 0070582343

Subjects--Topical Terms:
CONSUMER BEHAVIOR
MARKETING - CONSUMER BEHAVIOR

Dewey Class. No.: 658.8342 / HWA-P4

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