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Customer behavior

SHETH, Jagdish N

Customer behavior A managerial perspective - Ed 2 - SINGAPORE THOMSONS 2003 - xix, 487 PAPER BINDING

ISBN: 9812435042

Subjects--Topical Terms:
CONSUMER BEHAVIOR
MARKETING - CONSUMER BEHAVIOR

Dewey Class. No.: 658.8342 / SHE-N9;P3

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