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Total brand management

CHATURVEDI, Braj Mohan

Total brand management An introduction - HYDERABAD ICFAI 2004 - viii, 179 PAPER BINDING

ISBN: 8178813823

Subjects--Topical Terms:
BRANDS AND TRADEMARKS
MARKETING - BRANDS & TRADEMARKS

Dewey Class. No.: 658.827 / CHA-P4

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