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Brand names and product dynasties

COLEMAN, Barrie Blake

Brand names and product dynasties Lessons in retrospect - CHENNAI WESTLAND BOOKS PVT. LTD 2007 - 212 PAPER BINDING

ISBN: 8189975203

Subjects--Topical Terms:
BRANDS AND TRADEMARKS
MARKETING - BRANDS & TRADEMARKS

Dewey Class. No.: 658.827 / COL-P7

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