Consumer behaviour towards two wheelers and four wheelers (Record no. 11629)

MARC details
000 -LEADER
fixed length control field 00968npc a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140613s2013 xx 000 0 und d
060 ## - NATIONAL LIBRARY OF MEDICINE CALL NUMBER
Classification number 658.8342
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name LALDINLIANA
245 ## - TITLE STATEMENT
Title Consumer behaviour towards two wheelers and four wheelers
Remainder of title A study on rural and urban mizoram
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc. 2013
300 ## - PHYSICAL DESCRIPTION
Extent 53-59
520 ## - SUMMARY, ETC.
Summary, etc. Vehicles are identified as a means of logistic and conveyance, a dynamic of livelihood and even an insignia of wealth and luxury. Wahtever the perception be, vehicles, weather two wheelers or four wheelers, are expencive and need constant care andmaintenance. This paper tries to study the factors considered in buying two wheelers and four wheelers in Mizoram, a remote and rugged state in the North East Corner of India having total road length of 4046.37 Kms out of which 2220.3. kms were serfaced road.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term CONSUMER BEHAVIOUR
773 ## - HOST ITEM ENTRY
Other item identifier P14684
Note M
Host Itemnumber 32632
Host Biblionumber 11203
Title INDIAN JOURNAL OF MARKETING
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Articles

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