Online buying behaviour of Netizens (Record no. 12027)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01035npc a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140613s2013 xx 000 0 und d |
| 060 ## - NATIONAL LIBRARY OF MEDICINE CALL NUMBER | |
| Classification number | 658.8 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | SHALINI, S |
| 245 ## - TITLE STATEMENT | |
| Title | Online buying behaviour of Netizens |
| Remainder of title | A study with reference to coimbatore, Tamil Nadu |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of publication, distribution, etc. | 2013 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 35-45 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | The latest generation of commmerce is one that can be done over the Internet. The Internet provides a virtual platform where sellers and buyers can come in contact for sale and purchase of goods and services. They can be thousands of miles apart,may belong to different parts of the world and might speak different languages. E- commerece has emerged as the boundary less trade medium in the era of globalization. Since, the Internet has the ability to reach the customer's home, the distribution channels have started to assume new meaning for the B2C E-commerce. |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | MARKETING |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | KAMALAVENI, D |
| 773 ## - HOST ITEM ENTRY | |
| Other item identifier | P15000 |
| Note | M |
| Host Itemnumber | 32637 |
| Host Biblionumber | 11203 |
| Title | INDIAN JOURNAL OF MARKETING |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Articles |
No items available.