Exploring the sources of influence in formation and changing of girls' attitude towards (Record no. 12151)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00856npc a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140613s2013 xx 000 0 und d |
| 060 ## - NATIONAL LIBRARY OF MEDICINE CALL NUMBER | |
| Classification number | 658.8 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | PEGU, PRIYANKA |
| 245 ## - TITLE STATEMENT | |
| Title | Exploring the sources of influence in formation and changing of girls' attitude towards |
| Remainder of title | the consumption of fashion products |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of publication, distribution, etc. | 2013 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 33-39 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | The present study is a research paper based on the study conducted among college going girls in Silchar town. The main aim of this paper is to expolre the various sources of influence in formation and changing of girls' attitude towards the consumtion of fashion products. Te nature of the study is both exploratory and descriptive research. |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | MARKETING |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | KUMAR, BRAJESH |
| 773 ## - HOST ITEM ENTRY | |
| Other item identifier | P15029 |
| Note | M |
| Host Itemnumber | 32638 |
| Host Biblionumber | 11203 |
| Title | INDIAN JOURNAL OF MARKETING |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Articles |
No items available.