Market orientation and entrepreneurial proclivity (Record no. 12265)

MARC details
000 -LEADER
fixed length control field 01056npc a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140613s2013 xx 000 0 und d
060 ## - NATIONAL LIBRARY OF MEDICINE CALL NUMBER
Classification number 338.04
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name OTERO-NERIA, CARMEN
245 ## - TITLE STATEMENT
Title Market orientation and entrepreneurial proclivity
Remainder of title Antecedents of innovation
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc. 2013
300 ## - PHYSICAL DESCRIPTION
Extent 385-395
520 ## - SUMMARY, ETC.
Summary, etc. Innovation has been traditionally considered as a generator of competitiveness. Despite the increasing importance of innovation in the literature, there is no agreement about its antecedents. Yhis clearly makes difficult and risky for the managersto choose suitable strategies to promote and develop successful innovations. The present research attempts to contribute to this important area by providing some critical insights on the origins of the innovation behaviour of the firms ; namely:market orientation and entrepreneurial proclivity.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term ENTREPRENEURSHIP
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term INNOVATION
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name ARIAS, M JESUS FERNANDEZ
773 ## - HOST ITEM ENTRY
Other item identifier P15106
Note M
Host Itemnumber 33686
Host Biblionumber 11237
Title GLOBAL BUSINESS REVIEW
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Articles

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