Principles of marketing (Record no. 13203)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00385nam a2200145Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8131731017 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | KOT-Q2 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 245 ## - TITLE STATEMENT | |
| Title | Principles of marketing |
| Remainder of title | A south asian perspective |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Ed 13 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | Pearson education |
| Place of publication, distribution, etc | Delhi |
| Date of publication, distribution, etc | 2012 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 588 |
| Other physical details | Paper Binding |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Armstrong, Gary |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| -- | 1273 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| -- | 1275 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| -- | 7 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Financial Year | CATCODE for Bill | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last borrowed | Bill Date | HDNAME for Bill | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | General Books | SSCBS Library | SSCBS Library | General Stacks | 09/09/2016 | Gift | 2016-17 | BOOKS | 22 | 6 | 658.8 KOT-Q2 | 19958 | 01/08/2023 | 23/05/2023 | 09/09/2016 | MARKETING | Books |