Practical approach to marketing management (Record no. 2278)

MARC details
000 -LEADER
fixed length control field 00400nam a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140613s1967 xx 000 0 und d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number MOR-K7
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name MORSE, Stephen
245 ## - TITLE STATEMENT
Title Practical approach to marketing management
Remainder of title
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. MCGRAW-HILL
Place of publication, distribution, etc. NEW YORK
Date of publication, distribution, etc. 1967
300 ## - PHYSICAL DESCRIPTION
Extent 254
Other physical details
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKETING
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKETING MANAGEMENT
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name
Relator term
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Indian price Total Checkouts Full call number Barcode Date last seen Bill Amount Bill Date Koha item type
    Dewey Decimal Classification     General Books SSCBS Library SSCBS Library 07/03/1989 205.90   658.8 MOR-K7 913 19/06/2023 0.00   Books

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