Case studies in marketing (Record no. 5442)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00456nam a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140613s2000 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8120316789 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | SRI-P0 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | SRINIVASAN, R |
| 245 ## - TITLE STATEMENT | |
| Title | Case studies in marketing |
| Remainder of title | The Indian context |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc. | PRENTICE-HALL OF INDIA |
| Place of publication, distribution, etc. | DELHI |
| Date of publication, distribution, etc. | 2000 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiv, 217 |
| Other physical details | PAPER BINDING |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | MARKETING |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | MARKETING MANAGEMENT |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | |
| Relator term | |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Koha issues (borrowed), all copies | 1 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Indian price | Financial Year | CATCODE for Bill | Bill number | Total Checkouts | Full call number | Barcode | Date last seen | Bill Amount | Bill Date | HDNAME for Bill | Koha item type | Book Edition | Date checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | General Books | SSCBS Library | SSCBS Library | 13/10/2000 | UNIVERSITY BOOK HOUSE | 150.00 | 2000-01 | BOOKS | 273 | 658.8 SRI-P0 | 7610 | 19/06/2023 | 1560.00 | 11/10/2000 | MARKETING | Books | |||||||
| Dewey Decimal Classification | General Books | SSCBS Library | SSCBS Library | 14/02/2003 | SURENDRA BOOK SERVICE | 175.00 | 2002-03 | BOOKS | 390 | 658.8 SRI-P2 | 9636 | 19/06/2023 | 7493.00 | 29/01/2003 | MARKETING | Books | Ed 2 | ||||||
| Dewey Decimal Classification | General Books | SSCBS Library | SSCBS Library | 18/08/2005 | UNIVERSITY BOOK HOUSE | 225.00 | 2005-06 | BOOKS | 100 | 1 | 658.8 SRI-P2;P5 | 11731 | 19/06/2023 | 10468.00 | 05/08/2005 | MANAGEMENT | Books | Ed 3 | 16/07/2015 |