Normal view MARC view ISBD view

Best of branding (Record no. 7303)

MARC details
000 -LEADER
fixed length control field	00487nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	140613s2004 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0070587361
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.827
Item number	GRE-P4
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	GREGORY, James R
245 ## - TITLE STATEMENT
Title	Best of branding
Remainder of title	Best practices in corporate branding
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc.	TATA MCGRAW-HILL
Place of publication, distribution, etc.	DELHI
Date of publication, distribution, etc.	2004
300 ## - PHYSICAL DESCRIPTION
Extent	xvi, 224
Other physical details	PAPER BINDING
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	BRANDS AND TRADEMARKS
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	MARKETING - BRANDS & TRADEMARKS
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name
Relator term
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme	Dewey Decimal Classification
Koha item type	Books
Koha issues (borrowed), all copies	1

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Collection code	Home library	Current library	Date acquired	Source of acquisition	Indian price	Financial Year	CATCODE for Bill	Bill number	Total Checkouts	Full call number	Barcode	Date last seen	Date checked out	Bill Amount	Bill Date	HDNAME for Bill	Koha item type
		Dewey Decimal Classification			General Books	SSCBS Library	SSCBS Library	31/03/2004	UNIVERSITY BOOK HOUSE	225.00	2003-04	BOOKS	439	1	658.827 GRE-P4	10911	19/06/2023	02/09/2019	6914.00	30/03/2004	MARKETING	Books