When Ads work (Record no. 9086)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00483nam a2200181Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140613s2007 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8120332256 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| Item number | JON-P7 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | JONES, John Philip |
| 245 ## - TITLE STATEMENT | |
| Title | When Ads work |
| Remainder of title | New proof that advertising triggers sales |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Ed 2 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc. | PRENTICE-HALL OF INDIA |
| Place of publication, distribution, etc. | DELHI |
| Date of publication, distribution, etc. | 2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xix, 209 |
| Other physical details | PAPER BINDING |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | ADVERTISING |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | ADVERTISING |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | |
| Relator term | |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Book Edition | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Indian price | Financial Year | CATCODE for Bill | Bill number | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Bill Amount | Bill Date | HDNAME for Bill | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Return Off | Dewey Decimal Classification | Ed 2 | Not For Loan | General Books | SSCBS Library | SSCBS Library | 01/02/2008 | UNIVERSITY BOOK HOUSE | 195.00 | 2007-08 | BOOKS | 371 | 1 | 659.1 JON-P7 | 13819 | 01/02/2017 | 27/01/2017 | 2711.00 | 22/01/2008 | MANAGEMENT | Books |