Normal view MARC view ISBD view

Introduction to marketing (Record no. 9674)

MARC details
000 -LEADER
fixed length control field	00482nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	140613s2009 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0199577217
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
Item number	PAL-P9
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	PALMER, Adrian
245 ## - TITLE STATEMENT
Title	Introduction to marketing
Remainder of title	Theory and practice
250 ## - EDITION STATEMENT
Edition statement	Ed 2
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc.	OXFORD UNIVERSITY PRESS
Place of publication, distribution, etc.	NEW YORK
Date of publication, distribution, etc.	2009
300 ## - PHYSICAL DESCRIPTION
Extent	xxiii, 551
Other physical details	PAPER BINDING
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	MARKETING
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	MARKETING MANAGEMENT
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name
Relator term
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme	Dewey Decimal Classification
Koha item type	Books

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Book Edition	Damaged status	Not for loan	Collection code	Home library	Current library	Date acquired	Source of acquisition	Indian price	Financial Year	CATCODE for Bill	Bill number	Total Checkouts	Full call number	Barcode	Date last seen	Date checked out	Bill Amount	Bill Date	HDNAME for Bill	Koha item type
		Dewey Decimal Classification	Ed 2			General Books	SSCBS Library	SSCBS Library	13/11/2009	SURENDRA BOOK SERVICE	395.00	2009-10	BOOKS	242	1	658.8 PAL-P9	15427	19/06/2023	28/11/2018	952.00	11/11/2009	MARKETING	Books