Is feminine perfection still good for sales

By:

CHATTOPADHYAY, AMITAVA

Material type:

Mixed materialsPublication details: 2013Description: 82-84Subject(s):

MARKETING

NLM classification:

658.8

In: INDIAN MANAGEMENTMSummary: Contrary to popular opinion, those young models draped over the show-room ferrari might be doing your sales more harm than good these days.

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Holdings
Item type	Current library	Call number	Vol info	Status	Date due	Barcode
Periodicals/Magazines	SSCBS Library		52/8	Available		P15005

Contrary to popular opinion, those young models draped over the show-room ferrari might be doing your sales more harm than good these days.

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