The marketing of mercy The service tax amnesty follow up

By:

PRANATHARTHY, RAVINDRAN

Material type:

Mixed materialsPublication details: 2013Description: 1177-1180Subject(s):

MARKETING

NLM classification:

658.8

In: MANAGEMENT ACCOUNTANTMSummary: It is not enough that the VCES is advertised and marketed like a product or a service... The administration must also offer courteous customer care services so that potential declarants do not think twice before turning themselves in under the scheme.

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Holdings
Item type	Current library	Call number	Vol info	Status	Date due	Barcode
Periodicals/Magazines	SSCBS Library		48/10	Available		P15119

It is not enough that the VCES is advertised and marketed like a product or a service... The administration must also offer courteous customer care services so that potential declarants do not think twice before turning themselves in under the scheme.

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