TY - GEN AU - BANSAL, ANAND TI - Organizational development: An orientation to change management PY - 2012/// N2 - Organiazation development is a systematic, long-term effort and planned approach that improves organization's operation by using effective and collaborative diagnosis, culture and behavioral science techniques; it also contributes to the significant change in the attitude and behaviour of personnel through self analysis plan. The theory of organization development elucidates as an application of behavioral science to organizational change ER -