TY - GEN AU - CHAUDHURI, SREEMOYEE AU - BHATTACHARYYA, JITA TI - Role of microinsurance in protecting low income people in West Bengal: An empirical study PY - 2013/// KW - INSURANCE N2 - Insurance is fast emerging as an important strategy even for the low income people engaged in a wide variety of income generation activities and who remain exposed to a variety of risk mainly because of the absence of cost effective risk hedging instruments. Microinsurance is the process of delivering and servicing relevant and affordable insurance products to the people in the low income socio economic strata ER -