TY - GEN AU - HO, HILLBUN AU - GANESAN, SHANKAR TI - Does knowledge base compatiblity help or hurt knowledge sharing between suppliers in coopetition?: The role of customer participation PY - 2013/// KW - MARKETING N2 - Competing suppliers that collaborate to serve downstream original equipment manufacturer customers often encounter partners with overlapping and compatiblevknowledge bases. Such knowledge base compatibility provides supplier partners the opportunity to exchange knowledge efficiently, leading to greater knowledge sharing. However, the ease of misappropriation of the shared knowledge can offset this beneficial effect ER -