TY  - BOOK
AU  - Bansal, Sanjeev
AU  - Kang, Amanpreet
TI  - Novel marketing: : Propositions for value creation
SN  - 9789-38622-1209
U1  - 658.8 
PY  - 2017///
CY  - New Delhi
PB  - Manakin Press
ER  -