TY  - BOOK
AU  - RIES, Al
AU  - TROUT, Jack
TI  - Marketing warfare
SN  - 0452258618
U1  - 658.8 
PY  - 1986///
CY  - NEW YORK
PB  - NEW AMERICAN LIBRARY
KW  - MARKETING
KW  - MARKETING MANAGEMENT
ER  -