TY  - BOOK
AU  - DALRYMPLE, Douglas J
AU  - CRON, William L
TI  - Sales management: Concepts and cases
SN  - 0471055484
U1  - 658.85 
PY  - 1995///
CY  - NEW YORK
PB  - JOHN WILEY
KW  - MARKETING - SALESMANSHIP
KW  - SALESMANSHIP
ER  -