TY  - BOOK
AU  - WRENN, Bruce
AU  - STEVENS, Robert
TI  - Marketing research: Text and cases
SN  - 8172249918
U1  - 658.83 
PY  - 2002///
CY  - DELHI
PB  - JAICO
KW  - MARKET RESEARCH AND ANALYSIS
KW  - MARKETING - RESEARCH & ANALYSIS
ER  -