TY  - BOOK
AU  - AITCHISON, Jim
AU  - 
TI  - Cutting edge commercials: How to create the world's best TV ads for brands in the 21st century
SN  - 0130908282
U1  - 658.827 
PY  - 2001///
CY  - NEW YORK
PB  - PRENTICE-HALL
KW  - BRANDS AND TRADEMARKS
KW  - MARKETING - BRANDS & TRADEMARKS
ER  -