TY - BOOK AU - JAISWAL, M P AU - KAUSHIK, Anjali TI - E CRM: Business and system frontiers SN - 8186299351 U1 - 658.812 PY - 2002/// CY - NEW DELHI PB - ASIAN BOOKS PVT LTD KW - CONSUMER SATISFACTION KW - MARKETING - CONSUMER SATISFACTION ER -