TY - BOOK AU - SHIM, Jae K AU - SIEGEL, Joel TI - Art of strategic management: Strategic business forecasting SN - 8179921409 U1 - 658.401 PY - 2004/// CY - DELHI PB - JAICO KW - EXECUTIVE MANAGEMENT - PLANNING, POLICY KW - PLANNING, POLICY MAKING, CONTROL ER -