TY  - BOOK
AU  - BRASSINGTON, Frances
AU  - PETTITT, Stephen
TI  - Principles of marketing
SN  - 0273657917
U1  - 658.8 
PY  - 2003///
CY  - NEW YORK
PB  - PRENTICE-HALL
KW  - MARKETING
KW  - MARKETING MANAGEMENT
ER  -