TY  - BOOK
AU  - MALHOTRA, Naresh Kumar
AU  - 
TI  - Marketing research: An applied orientation
SN  - 8120330443
U1  - 658.83 
PY  - 2007///
CY  - DELHI
PB  - PRENTICE-HALL OF INDIA
KW  - MARKET RESEARCH AND ANALYSIS
KW  - MARKETING - RESEARCH & ANALYSIS
ER  -