TY  - BOOK
AU  - KAPOOR, RAMNEEK
AU  - PAUL, Justin
TI  - Services marketing: Concepts & practices
SN  - 0070700699
U1  - 658.8 
PY  - 2011///
CY  - DELHI
PB  - TATA MCGRAW-HILL
KW  - MARKETING
KW  - MARKETING MANAGEMENT
ER  -