TY  - BOOK
AU  - JAINANI, Ashok
AU  - 
TI  - Market myths
SN  - 0230332794
U1  - 658.8 
PY  - 2011///
CY  - DELHI
PB  - MACMILLAN PUBLISHERS INDIA LIMITED
KW  - MARKETING
KW  - MARKETING MANAGEMENT
ER  -