TY  - BOOK
AU  - BOWEN, David E
AU  - AND OTHERS
TI  - Service management effectiveness: Balancing strategy, organization and human resources, operations and marketing
T2  - Jossey-Bass management series
SN  - 1555422225
U1  - 658 
PY  - 1990///
CY  - SAN FRANCISCO
PB  - JOSSEY-BASS
KW  - GENERAL MANAGEMENT
KW  - MANAGEMENT
ER  -