TY  - BOOK
AU  - GINTER, Peter M
AU  - SWAYNE, Linda E
TI  - Cases in strategic management and business policy
SN  - 0131162292
U1  - 658.401 
PY  - 1990///
CY  - NEW YORK
PB  - PRENTICE-HALL
KW  - EXECUTIVE MANAGEMENT - PLANNING, POLICY
KW  - PLANNING, POLICY MAKING, CONTROL
ER  -