TY  - BOOK
AU  - LITTLER, Dale
AU  - 
TI  - Marketing and product development
T2  - Industrial studies series
SN  - 0860036332
U1  - 658.8 
PY  - 1984///
CY  - OXFORD
PB  - PHILIP ALLAN
KW  - MARKETING
KW  - MARKETING MANAGEMENT
ER  -