TY  - BOOK
AU  - KEEGAN, Warren J
AU  - 
TI  - Multinational marketing management
T2  - Prentice-Hall international series in management
SN  - 0876922140
U1  - 658.848 
PY  - 1980///(1982)
CY  - DELHI
PB  - PRENTICE-HALL OF INDIA
KW  - EXPORT MARKETING
KW  - MARKETING - EXPORT MARKETING
ER  -