TY  - BOOK
AU  - REXEISEN, Richard J
AU  - 
TI  - Instructor's resource manual of marketing by Schoell & Guiltinan: Contemporary concepts and practices
SN  - 0132079530
U1  - 658.8 
PY  - 1995///
CY  - NEW YORK
PB  - PRENTICE-HALL
KW  - MARKETING
KW  - MARKETING MANAGEMENT
ER  -