TY  - BOOK
AU  - HART, Susannah
AU  - MURPHY, John
TI  - Brands: New wealth creators
SN  - 0333659090
U1  - 658.827 
PY  - 1998///
CY  - DELHI
PB  - MACMILLAN PUBLISHERS INDIA LIMITED
KW  - BRANDS AND TRADEMARKS
KW  - MARKETING - BRANDS & TRADEMARKS
ER  -