TY  - BOOK
AU  - HATTON, Angela
AU  - 
TI  - Marketing plans with a winning edge
SN  - 0333931513
U1  - 658.8 
PY  - 1995///
CY  - DELHI
PB  - MACMILLAN PUBLISHERS INDIA LIMITED
KW  - MARKETING
KW  - MARKETING MANAGEMENT
ER  -