TY  - BOOK
AU  - MALHOTRA, Naresh Kumar
AU  - 
TI  - Marketing research: An applied orientation
SN  - 817808368X
U1  - 658.83 
PY  - 2001///
CY  - DELHI
PB  - PEARSON EDUCATION
KW  - MARKET RESEARCH AND ANALYSIS
KW  - MARKETING - RESEARCH & ANALYSIS
ER  -