TY - BOOK AU - MOHAMED, H Peeru AU - SAGADEVAN, A TI - Customer relationship management: A step by step appraoch SN - 8125912053 U1 - 658.812 PY - 2002/// CY - NEW DELHI PB - VIKAS PUBLISHING HOUSE PVT.LTD. KW - CONSUMER SATISFACTION KW - MARKETING - CONSUMER SATISFACTION ER -