TY  - BOOK
AU  - VERMA, Harsh V
AU  - 
TI  - Services marketing: Text and cases
SN  - 8177586734
U1  - 658.8 
PY  - 2008///
CY  - DELHI
PB  - PEARSON EDUCATION
KW  - MARKETING
KW  - MARKETING MANAGEMENT
ER  -