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Results of search for 'ccl=au:"WINTERICH, KAREN PAGE"'
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CHOI, WOO JIN
HAWS, KELLY L
MITTAL, VIKAS
WINTERICH, KAREN PAG...
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1.
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Can brands move in from the outside? How moral identity enhances out group brand attitudes
by
CHOI, WOO JIN
WINTERICH, KAREN PAGE
Material type:
Mixed materials
Publication details:
2013
In:
JOURNAL OF MARKETING
M
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2.
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When value trumps health in a supersized world
by
HAWS, KELLY L
WINTERICH, KAREN PAGE
Material type:
Mixed materials
Publication details:
2013
In:
JOURNAL OF MARKETING
M
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3.
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When does recognition increase charitable behavior? Toward a moral identity- based model
by
WINTERICH, KAREN PAGE
MITTAL, VIKAS
Material type:
Mixed materials
Publication details:
2013
In:
JOURNAL OF MARKETING
M
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Shaheed Sukhdev College of Business Studies Library
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