Local innovation The key to globalisation

By:

JHA, SRIVARDHINI K

Contributor(s):

KRISHNAN, RISHIKESHA T

Material type:

Mixed materialsPublication details: 2013Description: 249-256Subject(s):

INNOVATION

NLM classification:

In: MANAGEMENT REVIEWMSummary: The orund table discussion draws the panellists to weigh in on how multinational enterprises from developed countries are innovating in and for emerging markets, the challenges faced and lessons learnt. The key takeaways are that MNEs are increasingly innovating for the Indian market, alongside theri contribution to global products.

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Holdings
Item type	Current library	Call number	Vol info	Status	Date due	Barcode
Periodicals/Magazines	SSCBS Library		25/4	Available		P15148

The orund table discussion draws the panellists to weigh in on how multinational enterprises from developed countries are innovating in and for emerging markets, the challenges faced and lessons learnt. The key takeaways are that MNEs are increasingly innovating for the Indian market, alongside theri contribution to global products.

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