Global business speaks english

By:

NEELEY, TSEDAL

Material type:

Mixed materialsPublication details: 2012Description: 89-96NLM classification:

658.45

In: HARVARD BUSINESS REVIEWMSummary: Companies are increasingly adopting english as the common corporate language, no matter where they are based. Unrestricted multilingualism is inefficient and get in the way of accomplishing business goals. If people can not communicate effectively, sales get lost, merger integtation drags, productivtyslow and so on. Single language policies help companies aviod these problems and english is the natural choice because it is already the dominant language of business.

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Holdings
Item type	Current library	Call number	Vol info	Status	Date due	Barcode
Periodicals/Magazines	SSCBS Library		7/5	Available		P14286

Companies are increasingly adopting english as the common corporate language, no matter where they are based. Unrestricted multilingualism is inefficient and get in the way of accomplishing business goals. If people can not communicate effectively, sales get lost, merger integtation drags, productivtyslow and so on. Single language policies help companies aviod these problems and english is the natural choice because it is already the dominant language of business.

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