Results of search for 'ccl=Provider:Kogan Page' › Shaheed Sukhdev College of Business Studies Library catalog

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	1.	Strategic brand management Creating and sustaining brand equity long term by KAPFERER, Jean-Noel [] Edition: Ed 2 Material type: Text; Format: print ; Literary form: Not fiction Publication details: LONDON KOGAN PAGE 2000 Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 KAP-N2;P0. Add to cart (remove)

	2.	Brand new brand thinking Brought to life by 11 experts who do by BASKIN, Merry EARLS, Mark [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: LONDON KOGAN PAGE 2002 Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 BAS-P2. Add to cart (remove)

	3.	Brand management checklist Proven tools and techniques for creating winning brands by VANAUKEN, Brad [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: LONDON KOGAN PAGE 2002 Availability: Items available for loan: SSCBS Library (2)Call number: 658.827 VAN-P2, ... Add to cart (remove)

	4.	Reinventing the brand Can top brands survive the new market realities by KAPFERER, Jean-Noel [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: LONDON KOGAN PAGE 2001 Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 KAP-P1. Add to cart (remove)

	5.	Essential brand book Over 100 techniques to increase brand value by ELLWOOD, Iain [] Edition: Ed 2 Material type: Text; Format: print ; Literary form: Not fiction Publication details: LONDON KOGAN PAGE 2002 Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 ELL-P2. Add to cart (remove)

	6.	Brand child Remarkable insights into the minds of today's global kids and their relationships and brands by LINDSTROM, Martin SEYBOLD, Patricia B [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: LONDON KOGAN PAGE 2003 Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 LIN-P3. Add to cart (remove)

	7.	Global brand strategy Unlocking brand potential across countries, cultures and markets by VAN GELDER, Sicco [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: LONDON KOGAN PAGE 2004 Availability: Items available for loan: SSCBS Library (2)Call number: 658.827 VAN-P4, ... Add to cart (remove)

	8.	Brand driven The route to integrated branding through great leadership by LEPLA, F Joseph DAVIS, Susan V [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: LONDON KOGAN PAGE 2003 Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 LEP-P3. Add to cart (remove)

	9.	New strategic brand management Creating and sustaining brand equity long term by KAPFERER, Jean-Noel [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: LONDON KOGAN PAGE 2004 Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 KAP-N2;P4. Add to cart (remove)

	10.	Creating passion brands Getting to the heart of branding by EDWARDS, Helen DAY, Derek [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: LONDON KOGAN PAGE 2005 Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 EDW-P5. Add to cart (remove)

	11.	Brand failures The truth about the 100 biggest branding mistakes of all time by HAIG, Matt [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: LONDON KOGAN PAGE 2005 Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 HAI-P5. Add to cart (remove)

	12.	Brand royalty How to world's top 100 brands thrive and survive by HAIG, Matt [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: LONDON KOGAN PAGE 2005 Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 HAI-P5. Add to cart (remove)

	13.	Brand sense How to build powerful brands through touch, taste, sight and sound by LINDSTROM, Martin KOTLER, Philip [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: LONDON KOGAN PAGE 2006 Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 LIN-P6. Add to cart (remove)

	14.	Branded entertainment Product placement and brand strategy in the entertainment business by LEHU, Jean-Marc [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: LONDON KOGAN PAGE 2007 Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 LEH-P7. Add to cart (remove)

	15.	New strategic brand management Creating and sustaining brand equity long term by KAPFERER, J N [] Edition: Ed 4 Material type: Text; Format: print ; Literary form: Not fiction Publication details: LONDON KOGAN PAGE 2009 Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 KAP-P9. Add to cart (remove)

	16.	No cover image available New strategic brand management Advanced insights and strategic thinking by KAPFERER, Jean-Noel [] Edition: Ed 5 Material type: Text; Format: print ; Literary form: Not fiction Publication details: LONDON KOGAN PAGE 2012 Availability: Items available for loan: SSCBS Library (10)Call number: 658.827 KAP-Q2, ... Add to cart (remove)

	17.	No cover image available Brand success How the world's top 100 brands thrive and survive by HAIG, Matt [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: LONDON KOGAN PAGE 2011 Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 HAI-Q1. Add to cart (remove)

	18.	No cover image available Brand rejuvenation by LEHU, Jean-Marc [] Material type: Text; Format: print ; Literary form: Not fiction Publication details: LONDON KOGAN PAGE 2010 Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 LEH-Q0. Add to cart (remove)

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