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1.
Marketing in India Cases and readings by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI VIKAS PUBLISHING HOUSE PVT.LTD. 1988
Availability: Items available for loan: SSCBS Library (3)Call number: 658.8 NEE-M8, ...

2.
Salesmanship and publicity by
Edition: Ed 16
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI VIKAS PUBLISHING HOUSE PVT.LTD. 1989(1996)
Availability: Items available for loan: SSCBS Library (1)Call number: 658.85 DAV-K8;M9.

3.
Marketing in the new millennium 36 trends that will change business and marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI VIKAS PUBLISHING HOUSE PVT.LTD. 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 XAV-N9.

4.
Brand management Indian context by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI VIKAS PUBLISHING HOUSE PVT.LTD. 1999
Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 MOO-N9.

5.
Shock marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI VIKAS PUBLISHING HOUSE PVT.LTD. 2000
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 MAR-P0.

6.
Marketing management Text and cases by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI VIKAS PUBLISHING HOUSE PVT.LTD. 2000
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 RAJ-P0.

7.
Managing indian brands Marketing concepts and strategies by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI VIKAS PUBLISHING HOUSE PVT.LTD. 2001
Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 KUM-P1.

8.
Managing Indian brands by
Edition: Ed 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI VIKAS PUBLISHING HOUSE PVT.LTD. 2002
Availability: Items available for loan: SSCBS Library (2)Call number: 658.827 KUM-P1;P2, ...

9.
Brand management The Indian context by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI VIKAS PUBLISHING HOUSE PVT.LTD. 2003
Availability: Items available for loan: SSCBS Library (1)Call number: 658.827 MOO-P3.

10.
Customer relationship management A step by step appraoch by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI VIKAS PUBLISHING HOUSE PVT.LTD. 2002
Availability: Items available for loan: SSCBS Library (1)Call number: 658.812 MOH-P2.

11.
Marketing research and consumer behaviour by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI VIKAS PUBLISHING HOUSE PVT.LTD. 2003
Availability: Items available for loan: SSCBS Library (1)Call number: 658.83 SUM-P3.

12.
Consumer behavior Concepts, applications and cases by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI VIKAS PUBLISHING HOUSE PVT.LTD. 2004
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8342 RAJ-P4.

13.
Marketing management Comprehensive text by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI VIKAS PUBLISHING HOUSE PVT.LTD. 2006
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 KUM-P6.
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14.
International marketing Global environment, corporate strategy and case studies by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI VIKAS PUBLISHING HOUSE PVT.LTD. 2007
Availability: Items available for loan: SSCBS Library (1)Call number: 658.848 RAJ-P7.

15.
Marketing management by
Edition: Ed 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI VIKAS PUBLISHING HOUSE PVT.LTD. 2011
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 KUM-Q1.

16.
Rural marketing Focus on agricultural inputs by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI VIKAS PUBLISHING HOUSE PVT.LTD. 2011
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 SIN-Q1.

17.
Rural marketing Environment, problems and strategies by
Edition: Ed 3
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI VIKAS PUBLISHING HOUSE PVT.LTD. 2013
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 GOP-Q3.

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