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21.
Marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: LONDON ALLYN AND BACON 1987
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 MCD-M7.

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22.
PIMS principles Linking strategy to performance by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK FREE PRESS 1987
Availability: Items available for loan: SSCBS Library (1)Call number: 658.8 BUZ-M7.

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Shaheed Sukhdev College of Business Studies Library
E-mail: library@sscbsdu.ac.in
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