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Results of search for 'ccl=copydate:"1996" and su-to:MARKETING'
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Authors
AAKER, David A
KOCHAN, Nicholas
MACRAE, Chris
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BRANDS AND TRADEMARK...
MARKETING - BRANDS &...
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1.
World's greatest brands
by
KOCHAN, Nicholas
[]
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
NEW YORK
MACMILLAN PUBLICATION
1996
Availability:
Items available for loan:
SSCBS Library
(1)
Call number:
658.827 KOC-N6
.
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2.
Building strong brands
by
AAKER, David A
[]
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
NEW YORK
FREE PRESS
1996
Availability:
Items available for loan:
SSCBS Library
(1)
Call number:
658.827 AAK-N6
.
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3.
Brand chartering handbook How brand organizations learn `living scripts'
by
MACRAE, Chris
[]
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
MASSACHUSETTS
ADDISON-WESLEY
1996
Availability:
Items available for loan:
SSCBS Library
(1)
Call number:
658.827 MAC-N6
.
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(remove)
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Shaheed Sukhdev College of Business Studies Library
E-mail:
library@sscbsdu.ac.in
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