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Results of search for 'ccl=copydate:"2012"'
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Authors
KUMAR, V
SHAH, DENISH
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1.
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Unprofitable cross buying Evidence from consumer and business markets
by
SHAH, DENISH
KUMAR, V
Material type:
Mixed materials
Publication details:
2012
In:
JOURNAL OF MARKETING
M
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2.
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Dark side of cross selling
by
SHAH, DENISH
KUMAR, V
Material type:
Mixed materials
Publication details:
2012
In:
HARVARD BUSINESS REVIEW
M
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Shaheed Sukhdev College of Business Studies Library
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